Dumpling Factory, a new restaurant in Atlanta, specializes in handmade dumplings and authentic flavors with a modern twist. As a fresh new spot, Dumpling Factory needed to establish a strong online presence and attract its first wave of customers. Partnering with us, they sought a dual approach to build social media momentum quickly while also driving sales through effective PPC advertising.

‍

Starting from zero, we launched Dumpling Factory’s Instagram profile with a focus on high-quality, engaging content that would resonate with local food enthusiasts. Our approach included visually striking posts showcasing their dumplings, behind-the-scenes content to build a brand personality, and interactive elements to engage the community. Within three weeks, this strategy grew Dumpling Factory’s Instagram following from 0 to 3,000, generating significant local buzz around the brand.

‍

In tandem with social media growth, we implemented a Google Ads campaign targeting local audiences searching for unique dining experiences. Using focused keywords and compelling ad creatives, we ensured Dumpling Factory reached diners actively looking for Asian cuisine in Atlanta. This PPC strategy effectively drove traffic to the restaurant, converting online interest into sales and helping Dumpling Factory make a strong market entrance.

‍

Within weeks of launching, Dumpling Factory saw its Instagram following surge to 3,000 and experienced a steady increase in sales from the Google Ads campaigns. By building a brand presence from scratch through organic social media and PPC, Dumpling Factory quickly established itself as a go-to destination for dumpling lovers in Atlanta, setting the foundation for continued growth and customer loyalty.

‍